From an Iranian-born mom of two who did it while working full time as an engineer.
When I visited a relative after she had her baby, her kitchen shelf was lined with jars and pouches. Row after row of them.
My first thought was simple: why is she giving her baby all this packaged food?
I didn't say anything. It wasn't my place. But I couldn't stop thinking about it โ because where I grew up in Iran, none of this existed. There were no baby food aisles. No pouches shaped like cartoon vegetables. Babies just ate food. Real food, softened, slow-cooked, passed from the family pot to the smallest member of the family without a second thought.
Haleem, dizi, kale pache, sirabi, lamb shank stew โ slow-cooked, mineral-rich, made from the whole animal. Nobody called it ancestral nutrition. It was just how things were done.
The idea that babies needed their own separate, specially manufactured food was completely foreign to me. And the more I looked into it, the more I understood why that instinct was right.
Modern commercial baby food is ultra-processed. It's stripped of the fats a baby's brain needs most. It trains tiny palates to expect sweet, smooth, and bland โ when for thousands of years, babies were introduced to the full depth of real food from the very beginning.
The research of Dr. Weston A. Price confirmed what cultures like mine already knew: the healthiest children on earth weren't eating anything from a jar. They were eating real, whole, traditionally prepared food โ rich in minerals, fats, and living cultures. Slow-cooked. Nose to tail. Nothing wasted.
My name is Avishan. I'm Iranian-born, now raising my family in the US. I have a 2-year-old and a 6-month-old. Until my daughter was a little over a year old I was working full time as a materials engineer. I still managed to feed her real food most of the time โ not because I had extra hours in the day, but because once you know a few simple things, it genuinely doesn't take that long.
That's exactly why I built this site. I kept getting the same questions from other moms: what do you actually feed them? Where do you even start? Is it really that different from what everyone else does?
The answer is yes โ and no. The food is different. The mindset is different. But the time it takes doesn't have to be.
This is not about being the strictest mom in the room. I grab a pouch when we're out. I read the label and pick the one with the least junk, and I move on. Someone hands my toddler a candy and I'm not going to make it a moment.
Nourish deeply most of the time. Choose wisely the rest of the time. Never let perfect be the enemy of good enough.
This site is for moms who already know real food matters โ they just need it to be practical. Less overwhelm. More clarity. Recipes that work on a Tuesday night after a long day, not just on a slow Sunday when you have three hours to spare.
Everything here โ the recipes, the articles, the guides โ is built around that idea. Real food, made easier.
Bone broths, slow-cooked meats, organ meats โ the building blocks of a strong body and a healthy gut.
The most important nutrient for a developing brain. Not something to avoid โ something to prioritize.
Naturally supporting your baby's gut microbiome from the very first bites โ the way every traditional culture did.
Real life exists. Travel, busy weeks, imperfect days. The goal is the foundation โ not perfection.
One real meal at a time. That's all it takes.